WHAT VALUE DO WE CREATE?
UX maps can get our clients on the course from insight to action because action driven by insight can help shape the user experience.
WHO NEEDS THIS SERVICE?
Every organization should improve their users’ experiences. User Experience (UX) Journey Mapping is a design approach that helps organizations gain insight into the needs and wants of their target audience. The user experience is just that, an in depth look into how an organization’s end users experience its delivery of products or services over a period of time.
WHAT DO WE DO?
Sierra Learning Solutions helps organizations create UX Journey Maps to understand its users’ points of view, including their actions, thoughts, and feelings, with the ultimate goal of enhancing their experience. We guide organizations through four critical activities.
Expeditionary Strategy CraftingApplying design thinking to strategy crafting brings new tools to a critical organizational need and requires four stages in the design process. These distinct but highly interdependent stages provide a sound foundation for a large variety of possible planning tools and experiences. Often lasting three to twelve months or more, what results is a clear roadmap for implementation and a fully engaged organization.
Problem-Based DesignWhen a clear, or even hazy, problem is the center of the task at hand, we employ our six-stage innovation approach that includes collaborative design; discovery and assessment; divergent thinking and ideation; convergent planning, selecting; prototyping; and implementation, tracking, and adjusting course.
Traditional Strategic PlanningWe customize solutions to meet each client’s needs by drawing on proven approaches from long-range scenario planning, to action planning, to designing competitive advantage.